By BrandvertisorSep 19Sep 250
Detailed Version: Brand Token Smart Contract Graphic: Intersection of #Blockchain & #AdTech into Shared Economy #Advertising Ecosystem https://ico.brandvertisor.com/Brand-Token.pdf https://www.xmind.net/m/gHHQ/
By Ankit PrakashApr 5Apr 50
Tech companies, media buyers, and publishers are piggybacking on the blockchain technology, a technology that is believed to bring about the much-needed transparency in the digital advertising world by cutting off traffic from bots and saving brands from unsavory pieces of content. In fact, Interactive Advertising...
By BrandvertisorNov 5Nov 50
Web Summit is The startup event of the year. Whole Europe and the global startup community, mentors and investors from the ecosystem are traveling to Lisbon to synchronize their entrepreneur’s clock. As you can imagine, this year everyone would be looking for ICO related talks with ETH, NEO , (Universa, Hashgraph..)...
By BrandvertisorNov 3Nov 30
Mad Men are dead. Long live Mad Men. Ad scene players are facing the challenge of the high speed roller coaster of interface metamorphoses sweeping on the track of desktop > mobile > VR/AR > IoT, plus the advertising media evolution of banners > interactive ad formats > native ads > advertorials > videos, plus the adtech...
By BrandvertisorOct 22Oct 220
Global digital ad spend is expected to reach $223.74 billion in 2017 with mobile advertising being the key driver. In 2016, digital advertising topped traditional media advertising (TV included) in revenues. Digital advertising ROI is also 6 times greater than advertising through traditional media. Revenues of...
By BrandvertisorSep 11Oct 150
Author deviation: Crazy #Blockchain summer. This is how I would describe the TNW Conference >> DMEXCO timeframe of this year. Not only the Adtech, but the whole internet environment is evolving into the next level of web connectivity. Businesses of all industries are now being challenged to either evolve or fade away...
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